A business thrives or fails depending on its marketing and system for generating leads. You need leads to make sales. No audience or exposure means you won’t get fresh faces checking out what your business does. Too many entrepreneurs spend all their time on the “busy work” and not enough on audience building. There are some great ways to build an audience and generate new leads:

Needs and expenses never-end! Nobody has ever remained content with what they have and what they are. Everyone has a desire to get more and better of everything. However, in today’s age of inflation, just the monthly salary is hardly enough to meet the needs; spending on desires is just impossible. It has become important for the middle-class salaried group to have a secondary source of income, apart from their salary, which can be used to spend on desires. A low bank balance causes stress and tension for many and impacts their health as well. However, all these financial stresses can be eliminated by earning an extra amount or a second income, even if you have a full-time job.
Let us start by creating a corpus to invest your money. Let us say you are 25 years of age and earning Rs.75,000 per month after completing your MBA. You can save Rs.10,000 per month in an equity fund as you have other commitments with the rest of the money. But starting off with Rs.10,000 per month in an equity fund SIP is not bad enough. Here is why.
No one wants to plan for a loss but it is always better to be prepared. US have recently seen a real estate meltdown that has caused the entire economies of the world to go into recession. So, it is very important to foresee such meltdowns and be prepared for losses. A second income source will ensure that you have enough rotational money to see you through losses.
It was easier recouping the lost $60,000 in rental-property income than I expected. For so long, my primary mindset for passive income was rental income. Having $815,000 less mortgage debt but still generating roughly the same amount of passive income with a much larger cash balance feels great. Further, my passive-income portfolio got even more passive, which is good as a stay-at-home dad to a newborn.
CD Interest Income: I only have one CD account left in the amount of $185,000 paying 3%. It expires at the end of 2018 and I’ll have to figure out what to do with it. After selling my SF rental house in mid-2017 for 30X annual rent, I’m left with about $500,000 in cash after investing ~$2,200,000. The best CD today is the CIT Bank 12-month CD at 2.5%. That’s pretty darn good because just a couple years ago, such a CD was less than 0.5%. The yield curve is flattening, meaning folks should take advantage of shorter duration CDs.
Leonardo da Vinci is another example of someone who was a "wide achiever," in the words of Roman Krznaric, author of "How to Find Fulfilling Work." Da Vinci was alternately a portraitist, an inventor, and a scientist. Krznaric says that in light of decreasing job security today, spreading yourself among several different jobs, as da Vinci did, is probably a smart thing to do.
No matter what venture you undertake in life, you need a team.  I’m a firm believer in team work, even if it is just to bounce ideas off of, or to have someone tell you that you are off track.  For many individuals, this person is their spouse, who also brings some income diversity to the table.  Just like I mentioned above, if your spouse has income, try to maximize it.
6) Always Remember That Everything Is Relative. The best way to determine worthwhile passive income streams is by comparing the likely return (IRR) with the current risk-free rate of return. If I round up, the 10 year bond yield is at 3%. Any new venture should thoroughly beat 3% otherwise you are wasting your efforts since you can earn 3% doing nothing.
It is always fun (when things are going well!) to look back at the various streams to see what’s working and what’s not. I found that a lot of my angel investing just wasn’t working well, fortunately it wasn’t a lot! Side businesses are always nice, vs. pure investments, because of actual control. Plus you can shut it down if things go south… hard to tell someone (and convince them when you’ve only kicked in a few bucks) that it’s time to close up shop and return some capital.
My favorite type of semi-passive income was rental property because it was a tangible asset that provided reliable income. As I grew older, my interest in rental property waned because I no longer had the patience and time to deal with maintenance issues and tenants. Online real estate became more attractive, along with tax-free municipal-bond income once rates started to rise.

Amazing that you saved between 50% to 75% living in NYC…I think that is one thing holding me back…the cost of living here. I’d like to invest in real estate, but I can barely afford to buy a place to live. I don’t need a large income to be happy, but I probably do need an income to support living in NYC as we don’t plan on leaving. The only thing I’m doing at the moment is saving in my 401K, IRA and a I dabble in stocks and P2P lending.
Passive income differs from active income which is defined as any earned income including all the taxable income and wages the earner get from working. Linear active income refers to one constantly needed to stay active to maintain the stream of income, and once an individual chooses to stop working the income will also stop, examples of active income include wages, self-employment income, martial participation in s corp, partnership.[4] portfolio income is derived from investments and includes capital gains, interest, dividends, and royalties.[5]
Jawaharlal Nehru, the first prime minister of India, along with the statistician Prasanta Chandra Mahalanobis, formulated and oversaw economic policy during the initial years of the country's independence. They expected favourable outcomes from their strategy, involving the rapid development of heavy industry by both public and private sectors, and based on direct and indirect state intervention, rather than the more extreme Soviet-style central command system.[124][125] The policy of concentrating simultaneously on capital- and technology-intensive heavy industry and subsidising manual, low-skill cottage industries was criticised by economist Milton Friedman, who thought it would waste capital and labour, and retard the development of small manufacturers.[126] The rate of growth of the Indian economy in the first three decades after independence was derisively referred to as the Hindu rate of growth by economists, because of the unfavourable comparison with growth rates in other Asian countries.[127][128]
The Country Partnership Framework (CPF) FY18-FY22 builds on the progress achieved by Ethiopia during the past five years. The CPF was developed after intensive consultations with a wide range of stakeholders to gain a broad-based perspective on the WBG’s performance and development priorities. The CPF is a result-based strategy, firmly anchored in the government’s Second Growth and Transformation Plan (GTPII).
It is hard to do both but you’re not supposed to. You’re supposed to get your safety net down THEN try to do high wire acrobatics above it – not set up the two at the same time. So get retirement and your emergency fund squared away, then consider the stock market (taxable) and real estate. There’s no rush! Don’t let others dictate your future because they don’t have the same priorities as you. 🙂
As a millennial in my mid-20’s, i’m only just starting out on my journey (to what hopefully will be at least 5 streams of income one day) and i’m trying to save all that I can to then make my money work harder and invest. It’s difficult though because a lot of people say you should be saving for retirement and have an emergency fund (which is so true) but then on the other hand, we are told to take risks and invest our money (usually in the stock market or real estate). And as a millennial it’s so hard to do both of these things sometimes.
As an struggling young Engineer (back in the Carter era) I bought anything I could renovate then rent to justify paying the 18% interest. I never took vacations but worked on my properties all in the pursuit of passive income. I drove junk for many years & many months I just got by on credit cards. My friends & colleagues were amused by my ‘stupidity’ but most are still working to make enough for retirement.
But when so many turn down leasing one and one-half acre for one Wind Turbine for each 80 acres, that lease certainly does not materially affect the rest of the Farm or Ranch grazing pasture and the lease pays much more than the farm crow or grazing pasture lease, just because some lawyer said the lease was too long: 30 years plus 30 year option = 60 years, and the wind turbine company has selling production/electricity contracts for the next 150 years – which is needed to obtain financing!
It has been always observed that diversity wherever persists balances the nature, same rule applies with the money as well. When an income source is diversified, it becomes feasible for a person to fight with the crucial situations of life and to protect their loved ones from ups and downs of life. Diversification of income becomes important because if one source of income dries up; you still are running everything smoothly with the other sources of income and it keeps your life going without hitting your financial situations massively.
India's gross national income per capita had experienced high growth rates since 2002. It tripled from ₹19,040 in 2002–03 to ₹53,331 in 2010–11, averaging 13.7% growth each of these eight years, with peak growth of 15.6% in 2010–11.[328] However growth in the inflation-adjusted per-capita income of the nation slowed to 5.6% in 2010–11, down from 6.4% in the previous year. These consumption levels are on an individual basis.[329] The average family income in India was $6,671 per household in 2011.[330]
The Tax Foundation is the nation’s leading independent tax policy research organization. Since 1937, our principled research, insightful analysis, and engaged experts have informed smarter tax policy at the federal, state, and local levels. We improve lives through tax policy research and education that leads to greater economic growth and opportunity.
Multiple streams of Income covers this strategy. I highly recomend you read it if for that reason alone. Beats the typcial buy and hold (or is that buy and hope), dollar cost averaging and other so called sensible stategies which don't work unless you have a 20-30 year time horizon. Ask anyone who saw their investments plumet during the Jimmy Carter years back in the 70's how long they had to wait to get their investments back up to break even level. Want to take a guess? Would you believe 15 years? That is close.
I just can’t seem to get my head around creating my own online product. When you talk about it, you make it sound like its mostly just about putting in the time and plugging away at it. Problem is I can never seem to come up with any ideas for a site or product that seem remotely unique or compelling or that I have any special knowledge about. The stuff I do know about is pretty commodity type knowledge that can mostly be found on thousands of sites on the internet already. Any tips on discovering what your “unique angle” is? I mean, you have a pretty compelling and somewhat unique personal story of working on wall street and then walking away at a young age.
I agree mostly with the real estate advice. I’m looking for ways to take advantage of the condo I own to get up the rent from ~$0.90/ft to the $1.2-1.5/ft that seems more like the range in the same area. I’d have to put in a bit of capital (probably 10k on the low end for just the basics up to 40k if I wanted to remodel the kitchen and 2 bathrooms up to par with the area), so the return is likely there if those upgrades warrant $1.30/ft (given the unit is larger than most 2br/2ba in the area).
It’s obvious, but every successful product solves a problem or fills a need- if the problem must be solved quickly, even better. What’s an urgent need? How about a car repair when you’re stuck on the side of the road (‘had the transmission on my car give out on a highway exit ramp. I don’t recommend it). Another good example is heat or air conditioning repair at home.
I wouldn't think of a high yield savings account as a source of passive income but your savings should be getting something (less like Seinfeld syndication residuals and more like a commercial jingle residuals!). It won't make you rich but it's nice if your baseline, risk-free rate of return on cash is 1% or more. The best high yield savings accounts (or money market accounts) offer higher interest rate and there is absolutely no risk. CIT Bank currently leads the pack with the highest interest rate.
Andrew Rafal, Founder and President of Bayntree Wealth Advisors in Arizona, recently told me about his push to get clients to diversify their income streams. The Great Recession feels like an eternity ago now that the economy is looking up, he says. The job market is strong and consumer confidence is through the roof. As a result, it’s possible people are getting a little too comfortable.
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