## Passive income is the Holy Grail for online marketers. It's automatic. Effortless. But, not at first. In the beginning, it's grueling. I liken this to doing the most amount of work for the least initial return. However, over time, as your passive income begins to increase, your reliance on an active income plummets. That's when the real magic starts to happen.

I enjoy how you lay out real numbers. A lot of people wouldn’t do that. While you admit that you are somewhat conservative, I think the $1M in CD’s is just too conservative. Assuming you don’t need the cash flow now (which you say you just save anyways) then all that could be invested for potentially higher returns. For example, what if you bought San Francisco real estate along the way instead of CD’s. Or, an SP500 Index fund. I bet your average return would have been higher than 3.75%. Sure you could lose it, but the point is if you don’t need the cash flow now, you should try to increase that nut as high as possible until the day you actually need it. Your nut could be$5M right now if you had invested in asset classes other than CD’s for the last 14 years. Don’t get me wrong, you have done far better than me, but I guess I would take a little more risk if you don’t rely on that cash flow.
5. Make sure you are properly diversified. Capital preservation is underrated. We saw a lost decade for tech stocks between 2000 and 2010 after the first dot-com bubble burst. It actually took 13 years for Nasdaq investors to get back to even. Investors in the Borsa Istanbul stock market index just gave up 10 years' worth of gains after they saw a plunge in their currency, partially due to increased tariffs by the US and a lack of confidence in the government. Your passive income needs to be properly diversified in order to take the hits.
Passive income is defined by Wikipedia as “income resulting from cash flow received on a regular basis, requiring minimal to no effort by the recipient to maintain it”. And while the ‘no effort’ part of the definition is very enticing, the truth is that generating passive income requires a massive amount of effort. And this effort needs to be exerted up front and then sustained for months, and maybe even years, until your venture starts returning profits. And even then, you'll have to monitor your income streams to make sure it’s all going smoothly. It's certainly not an easy endeavour, no matter what most people may tell you, and it requires an investment of something far more valuable than money: time. But if you are up for it, then here are 14 ideas that you can use to start earning passive income.


The CPF also supports institutional accountability and assists in combating corruption by focusing on improving governance and promoting social accountability. The private sector is expected to be a key contributor to Ethiopia’s future development, and the CPF envisages prominent roles for the International Finance Corporation (IFC) and Multilateral Investment Guarantee Agency (MIGA), the WBG institutions that focus exclusively on it.

#### India is ranked 100th out of 190 countries in the World Bank's 2018 ease of doing business index, up 30 points from the last year's 130. This is first time in history where India got into the top 100 rank. In terms of dealing with construction permits and enforcing contracts, it is ranked among the 10 worst in the world, while it has a relatively favourable ranking when it comes to protecting minority investors or getting credit.[18] The strong efforts taken by the Department of Industrial Policy and Promotion (DIPP) to boost ease of doing business rankings at the state level is said to impact the overall rankings of India.[147]

These numbers seem counterintuitive for most of us in the financial advice industry. Do we not expect our contribution to the investor’s welfare to be proportionately larger than what these numbers show? Is the median annual income from financial capital really this small? Will this pattern — representing the prior generation — hold true of the baby boomers?
One thing I’ve realized is this: It’s FAR easier to work for an employer than it is to develop durable passive income streams for the average person. Why? Because working for an employer in a place that “needs” you means that it’s possible to show up and give a 50% effort. You can show up, put in your time, go home, have a beer, watch TV, and rinse and repeat all without REALLY having to put in the effort.
This equation implies two things. First buying one more unit of good x implies buying {\displaystyle {\frac {P_{x}}{P_{y}}}} less units of good y. So, {\displaystyle {\frac {P_{x}}{P_{y}}}} is the relative price of a unit of x as to the number of units given up in y. Second, if the price of x falls for a fixed {\displaystyle Y} , then its relative price falls. The usual hypothesis is that the quantity demanded of x would increase at the lower price, the law of demand. The generalization to more than two goods consists of modelling y as a composite good.
One of the easiest ways to increase your passive income is to shift your savings to a bank that pays a higher yield on your savings — for example, Discover Bank and EverBank pay almost 1% for your money. Although it doesn’t sound like much (especially in this low interest environment), little things do add up and eventually interest rates will rise.
Are you sitting at home and wondering how you can bring a little bit more money into your home? Well, you can keep a steady stream of reliable income flowing in with multiple streams of income.  It’s not hard to do, and just one idea can spark other income potential and generate multiple steams of income.  Diversifying your income is a great way to be able to set a little bit aside for a rainy day.
##### Anthony, nice setup! To your question about the rental mortgages, you haven’t said what interest rate you are paying. As a start, if you are paying more than the risk free rate (Treasury bills) which you probably are, then a true apples to apples comparison would be yes, pay off the mortgage. But, if you are comfortable taking more risk, you have other options to invest in which you *hope* will yield you more over the coming years. You also didn’t say whether the rentals generate net income and if so, how much? What is the implied rate of return on the equity you have invested in them? If you pay the mortgages off, you’ll have even more equity tied up, will the extra net income make that worthwhile? Maybe you should use the money to buy more rentals instead, if purchase opportunities still exist in your town. … this is less of an answer than a framework to analyze the decision, hope it is helpful.

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I actually spent a year and a half working as an affiliate marketer (mostly selling drumming related products – lessons, kits ect). 5 years on and one of my one page sites (which I’ve not touched) still nets me about \$150 a month. I won’t be retiring off that but only really now appreciate the reverse pyramid approach to entrepreneurship (working for nothing initially but later being paid without effort!)
Coaching – I’ve been coaching ever since I was in college and I love it. And since I coach a club team, the time commitment averages only about 10 hours a week. The money isn’t great if you depend on it for living but it’s the perfect secondary source of income since it’s very easy for me to get hired as a coach(and it’s tax free through business deductions).
The Lake Tahoe property continues to be 100% managed by a property-management company. It feels amazing not to have to do anything. I can't wait to bring up my boy this coming winter to play in the snow! I could go up this winter, but I want him to be able to walk and run comfortably before he goes. I've been dreaming of this moment for over 10 years now. The income from the property is highly dependent on how much it snows. Summer income is always very strong.
We encourage a more holistic, total return approach to your sustainable spending needs from investments.  An improved portfolio includes a wide range of income sources providing both cash flow and capital growth.  Your chosen blend should match your overall financial goals, considering your tolerance for risk, time frames, income and liquidity needs with a spending rate that sustains the investor’s wealth.