The industry reported a growth rate of around 10% from 1996–97 to 2000–01. After opening the sector, growth rates averaged 15.85% from 2001–02 to 2010–11.[citation needed] Specialised insurers Export Credit Guarantee Corporation and Agriculture Insurance Company (AIC) offer credit guarantee and crop insurance, respectively. AIC, which initially offered coverage under the National Agriculture Insurance Company (NAIS), has now started providing crop insurance on commercial line as well.[citation needed] It has introduced several innovative products such as weather insurance and insurance related to specific crops. The premium underwritten by the non-life insurers during 2010–11 was ₹42,576 crore (₹425 billion) against ₹34,620 crore (₹346 billion) in 2009–10. The growth was satisfactory,[according to whom?] particularly given across-the-broad cuts in the tariff rates. The private insurers underwrote premiums of ₹17,424 crore (₹174 billion) against ₹13,977 crore (₹140 billion) in 2009–10. Public sector insurers underwrote premiums of ₹25,151.8 crore (₹252 billion) in 2010–11 against ₹20,643.5 crore (₹206 billion) in 2009–10, a growth of 21.8% against 14.5% in 2009–10.[citation needed]

Build a list in a particular niche and tell them stories. Create a bond. Build a relationship with them. It's important. Then, when you've created a bit of culture, start marketing affiliate products or services to them that you think they might like. Just be sure that you personally vet out whatever it is that you're selling to avoid complaints if the product or service falls short.
Most of us think of investment income as just the cash flow we get from bank interest, bonds, share dividends and property rents, some of which comes via a super pension.  But a more complete view is to also consider how growing the value of your investments can add to your spending potential.  This total return approach generates income from both income and growth to optimise spending from your portfolio across all market cycles, aligning cheap and expensive investments to your goals.